Client | Zalewski Ventures LLC
Brand | Santi
Summer 2015
Fresh Design Studio
Design Team:
Creative Director | Anson Wu
Graphic Designer | Amy Fairlamb
Account Manager | Brandon Novick
Santiago, or Santi for short is an energetic deaf pup with over 200,000 likes on Facebook and counting due to his cuteness, charisma, and raising money and participating in benefit events for various local animal charities. Santi is an advocate for healthy living and eating for his fellow dog friends and decided to break into the "superfood dog treat" market (with the help of his owners) in order to help other dogs enjoy delicious superfood based treats in order to maximize their health!
Design Brief: To build an authentic and caring brand for Santi (Santiago, the old English Sheepdog) through a new logo/brand identity package and packaging designs for the new superfood dog bar wrappers and boxes.
http://www.freshdesignstudio.com/portfolio-item/santi/
Santi Final Full Logo
Santi final full logo in color with tagline
Santi final full logo in color with tagline
Santi Final Logos
Top row: Color logos with tagline and without
Bottom row: Grayscale logos with tagline and without
Top row: Color logos with tagline and without
Bottom row: Grayscale logos with tagline and without
Business Card
Business card for one of Santi's owners as a part of the new branding identity standards
Business card for one of Santi's owners as a part of the new branding identity standards
Letterhead and Envelope
As a part of the new branding identity standards
As a part of the new branding identity standards
Email Banner
As part of the new branding identity standards
As part of the new branding identity standards
Sales Sheet
As part of the new branding identity standards
As part of the new branding identity standards
Pull down Print Banner
As part of the new branding identity standards for use in trade shows and promotional events.
As part of the new branding identity standards for use in trade shows and promotional events.
Wagyu Beef Bar Wrapper
Wagyu beef flavored bar wrap flat design and 3D mockup
Wagyu beef flavored bar wrap flat design and 3D mockup
Yellowfin Tuna Bar Wrapper
Yellowfin tuna flavored bar wrap flat design and 3D mockup
Yellowfin tuna flavored bar wrap flat design and 3D mockup
Prosciutto Bar Wrapper
Prosciutto flavored bar wrap flat design and 3D mockup
Prosciutto flavored bar wrap flat design and 3D mockup
Wagyu Beef Box
Flat Design of Wagyu beef bar box
Flat Design of Wagyu beef bar box
Yellowfin Tuna Box
Flat Design of Yellowfin Tuna bar box
Flat Design of Yellowfin Tuna bar box
Prosciutto Box
Flat Design of Prosciutto bar box
Flat Design of Prosciutto bar box
Variety Pack Box
Flat Design of variety pack bar box
Flat Design of variety pack bar box
All boxes
3D mockups of all bar boxes
3D mockups of all bar boxes