Company | Fresh Design Studio
Summer-Fall 2015
Creative Director | Anson Wu
Graphic Designer | Amy Fairlamb
As a graphic designer at Fresh Design Studio, I assisted with the creation of new branding materials for the company. With a new office move over the summer of 2015, FDS sought to generate new business by refreshing their brand, and shift the focus of the agency to millenial based marketing. This is a collection of some of the new branding pieces that have been implemented.
Logo Before Rebrand
The old FDS logo
The old FDS logo
Business Card Front
Front of the new FDS office business card with new logo long shadow treatment for a refreshed clean look
Front of the new FDS office business card with new logo long shadow treatment for a refreshed clean look
Business Card Back
Back format of the new FDS office business card
Back format of the new FDS office business card
Business Card Front and Back
Digital mockup of the card front and back
Digital mockup of the card front and back
Business Envelope
New FDS business envelope with new logo long shadow treatment
New FDS business envelope with new logo long shadow treatment
New FDS Logo for Social Media
New FDS logo treatment and profile picture for social media. (Facebook, Twitter, LinkedIn)
New FDS logo treatment and profile picture for social media. (Facebook, Twitter, LinkedIn)
Social Media Graphic #1
New design for the FDS Facebook page cover photo and FDS Twitter banner image integrating the long shadow look.
New design for the FDS Facebook page cover photo and FDS Twitter banner image integrating the long shadow look.
Cover Photo Design #1 on Facebook
Promotional cover photo design implemented on the FDS Facebook page
Promotional cover photo design implemented on the FDS Facebook page
Banner Photo Design #1 on Twitter
Promotional banner photo design for FDS implemented onto the Twitter page
Promotional banner photo design for FDS implemented onto the Twitter page
Cover Photo Design #2 on Facebook
Promotional cover photo design implemented on the FDS Facebook page
Promotional cover photo design implemented on the FDS Facebook page
Social Media Graphic #3
Third potential design for the FDS Facebook page cover photo and FDS Twitter banner image
Third potential design for the FDS Facebook page cover photo and FDS Twitter banner image
Service Icons
Newly designed icons on the FDS website that implement the new branding to highlight the services that are offered.
Newly designed icons on the FDS website that implement the new branding to highlight the services that are offered.
http://www.freshdesignstudio.com/services/
SEO Rate Sheet
Newly designed Search Engine Optimization rate sheet to reflect new FDS branding
Newly designed Search Engine Optimization rate sheet to reflect new FDS branding